About Us

About Us

Michael and Maria Keiser recognized that most small to medium sized businesses are simply not getting the return they wanted from their marketing efforts. Many hire a lot of different marketing “consultants”, such as, social media firms, web design companies, print ads, etc. and much of the time left frustrated because they are not getting any measurable results.

E Circle Marketing was created in 2003 for businesses who are not seeing the traffic from their marketing efforts that they hoped. You understand that your marketing could be much more effective but you don’t have the time, interest, or resources to do it yourself.

Our process is perfect for helping you tell your story, increase your visibility on the internet, and increase the interest and attention from your target audience.

We have assembled a team of industry experts who are capable of solving all of your marketing problems.

Many businesses know that they need better marketing. But it’s easy to put marketing on the back burner. And the choices of tactics available to you can be overwhelming. Whether it’s social media, website redesign, the use of video, or any other ideas, it can make your head spin.

We take the time to understand you, your business, and most importantly, your target audience.

  • We’ll help you craft the perfect messaging that will resonate with them
  • We’ll help you decide the best ways of getting your message to them
  • We’ll create and implement all of the pieces of your marketing campaign
  • We will manage the entire process for you
  • We will keep it simple, transparent, and manageable
  • We will help you track results and make any necessary changes

We have the knowledge, understanding, and experience to help you transform your marketing efforts into a predictable, revenue generating, vital piece of your business.

These are real questions people come to us with:

Actually, creating a clear and concise marketing message is a common conversation at E Circle Marketing.

For some reason we want to over complicate marketing.

  • We get too fancy for our own good
  • We think we need to use flowery language, or buy expensive campaigns
  • We want to try Bizarre TV commercials

What we need to do is simplify our message.

  • Be super clear on your target market
  • Understand how prospects want to be communicated with
  • Understand what’s important to them
  • Create a clear, simple, easy to understand message .
  • Tell the truth
  • Treat people like intelligent adults

“I need to market myself better” is something we hear from Small Business owners all the time at E Circle Marketing.

You very well may need to market yourself better – and we can always help with that. But before, you go ahead and start another marketing strategy that may or may not work. We suggest you look at a few other things first.

What are your Personal strengths?

What are your Business strengths?

Who is your Target audience?

After you answer the above questions, then create a marketing strategy to communicate with your future customers.

Still have questions?  Give us a call 866-627-6753, or send us a note

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“Should I do my own marketing?” is a question we hear a lot from clients of E Circle Marketng. In many cases, the answer might be yes:

  • You know your market
  • You know your business and industry
  • You know the habits of your customers
  • You have the most passion for your business

However, the million dollar question to ask yourself “will you do everything that needs to be done?” Marketing plans don’t have to be fancy or expensive, they have to be compelling and consistent.

  • So, yes you can do it yourself if:
  • You’re good at it
  • You stay on top of it
  • Willing to bring in others as necessary

Another benefit to doing your own marketing is it will help you understand where you need professionals. Of course, if you try it and find it’s not something for you, you can always bring in a marketing company.

Still have questions? Give us a call 866-627-6753 send us a note

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Our business owner clients at E Circle Marketing ask us all the time…what’s the best form of marketing for my business?

There are so many choices

  • Social Media Marketing
  • Email Marketing
  • Networking
  • Direct Mail
  • ETC…

People are often confused about what’s going to work best for them. So…how should you go about deciding which forms of marketing will have the greatest effect?

There are many factors to consider, below are just a few.

  • How does your target audience like to get its information?
  • Test different methods
  • What has worked in the past?
  • Are you doing it yourself?
  • Where are your interests and skills?
  • What type of product do you sell?

Still have questions?  Give us a call  866-627-6753 or send us a note

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We’ve heard this a million times. But it’s usually in the execution where business owners struggle the most. If you “just need to execute”, why aren’t you? We’ll help you work through the challenges that are preventing you from executing at 100%.

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There are a few reasons our clients grow.

We help you get a clear understanding of

  • The marketplace you serve
  • Why your customers  buy from you
  • How your customers want to hear from you
  • Create plans that work
  • We help you execute on your plans and stay accountable to achieving the results you desire
  • Keep you on track

Average reported growth is 24 -37% a year

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We started because we owned a medical imaging business, and had questions. We belonged to a group that provided an informal board of mentors that helped with the everyday issues. Later we purchased that company and after asking other business owners the question “What are you looking for that you are currently not finding?” They answered “A place where I can talk about how things are really going, and get answers”.

We evolved as our customers needs evolved. When we noticed they needed something we added it to our list of offerings.

We started by offering Peer Advisory Boards to business owners.  The community needed a place to talk about what what really going on in their business.  The groups led to individual business Coaching (one on one), which led to Team coaching (Working with the staff of the business).

We found that more often than not, business owners were coming to us to help them with their own marketing.  We also found that our own quest to understand marketing and how to create effective compelling campaigns was an area we became quite proficient in over the years.  We evolved again and now focus almost all of our efforts with clients on helping them market themselves.

For more info visit our products page http://mentalcompass.com/our-products/

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There’s a lot more questions we get about what we do. Way too many to discuss here. What you really need to know is that we are business owners that understand what it’s like to grow a business, and understand how frustrating it can be to try to learn about, and keep up with Marketing. When you work with E Circle Marketing, we will work hard to help you find the best way to attract new customers, and honor the promises we made to you.  We won’t sell you what you don’t need, and we will help you solve your marketing problems.